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Designing for a data-heavy platform

Case-study for WebEngage’s marketing automation product design

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Case-study for WebEngage’s marketing automation product design

WebEngage is a marketing automation platform that operates out of Mumbai and US. They service over 38,000 happy customers engage 180+ million users monthly. Their growth demanded they expand to markets in US and Europe.

WebEngage came to us with a clear road ahead charted out. Their use-cases were elaborate and the product offered extensive features. They were taking a different approach to analytics. We captured this work in this Medium case-study.


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